MALLincome vs Crenex: Choosing a Casual Leasing Platform
Both MALLincome and Crenex help shopping centres take casual leasing bookings online. This page sets out how they differ so you can decide which suits your centres. We are MALLincome, so whilst we may not be totally neutral, we have kept the comparison factual and based on each company's public information.
The short answer
Choose MALLincome if you want a White Label platform designed and built specifically for shopping centres by someone who has run them for many years, with natural language AI for site searching and making bookings as well as for administration and reporting. It provides 1-minute bookings and 1-minute approvals.
Crenex describes itself as short term and flexible leasing software serving several property sectors, with modules for marketing, leasing and lead generation and an AI agent for leasing teams. If you need one system across retail, residential and other asset types, that breadth may suit you.
Some Examples Where MALLincome is different
- Built from experience inside Shopping Centre Management. MALLincome is designed by a shopping centre professional with more than 30 years of experience in senior roles managing major Australian shopping centres. Every feature exists because we know exactly what's needed.
- AI for casual lessees, not just Admin personnel. A casual lessee can type or say "I want to sell candles from four tables in Western Sydney the weekend before Mother's Day" and Lisa, the search assistant, returns matching sites. There are no dropdown menus and no phone calls or email tag. This alone saves so much time and frustration.
- Three income streams, each with its own unique Licence Agreement. Casual Leasing, Short Term Vacant Shops and Third Line (Ancillary eg Vending Machines) Income have individual and unique licences.
- One minute booking administration. Licence agreements, e-signing, invoices and insurance checks are created, sent, checked and followed up automatically enabling bookings to be approved in well under 1 minute.
- Paid at booking, or invoiced: each centre chooses. Take card payment through Stripe when the booking is made, so it is paid in full before the casual lessee arrives and there is nothing to chase, or issue an automatic invoice with reminders. Or offer both.
- Reporting built for Australian centres. Ask Caz, our AI Admin reporting assistant, questions such as "Which centres are below budget" and "How much do we have in future bookings?" and “Show me how we are performing to budget” and “What was the most popular category last month” and it will reply with instant, detailed information. You can also run instant Monthly and Weekly reports and export revenue by centre, GST for BAS and aged debtors to Excel. Caz also recommends pricing changes and tells you what customers are searching for that you can't yet provide, and every Monday a Weekly Insights Report emails your chosen people what needs attention.
- White label by design. Your brand, your logo, your colours and your domain, whether you run one centre, a portfolio or a managing agency.
- Demand you can act on. When customers search where you have no space, they can register interest, and you receive their details to follow up. Search analytics show which searches found nothing, so you can see income you are missing. Everything is designed to maximise your income and minimise your time involved.
MALLincome and Crenex side by side
The Crenex column summarises what Crenex states publicly. Features Crenex offers but does not describe publicly may not appear here, so check current details with Crenex directly.
| Area | MALLincome | Crenex (as publicly described) |
|---|---|---|
| Primary focus | Full focus on shopping centres: Casual mall leasing, pop up shops, short term vacant shops and third line income. | Short term, specialty and flexible leasing across several property sectors, including retail, mixed use and residential |
| Built by | A shopping centre professional with more than 30 years of senior Centre Management experience managing some of Australia’s largest and top performing shopping centres. He also started what became for a while Australia's largest casual leasing booking platform. | A proptech company focused on digitalising short term leasing |
| AI for casual lessees | Lisa, an AI natural language search assistant: Casual lessees type or speak what they want and instantly get matched sites by location, size, dates, table availability and permitted usage with 1 click. | Online listing and booking tools, described as a Marketing module |
| AI for administrators | Caz, an AI admin assistant: Ask in plain English for income, budget, performance, occupancy and future booking figures, pricing recommendations and unmet search demand, plus instant detailed reports including a Monthly Performance Report. | AI Agent that answers requests, suggests pricing, generates documents and surfaces insights from Crenex data |
| Insights without being asked | Weekly Insights Report emailed every Monday to the people you choose: unpaid bookings starting soon, expiring insurance, significant income changes, pricing suggestions and unmet demand. | AI Agent described as surfacing anomalies, trends and top performing assets automatically |
| Demand insight and leads | Search analytics show what casual lessees look for and which searches found nothing; customers can register interest where you have no space, and you receive their details to follow up. | Lead Generation module described as connecting with brands through real-time data and outreach |
| Booking administration | Under 1 minute of admin time per booking, with rules based auto approval, if preferred. | Leasing module automating contracts, invoicing and financial tracking |
| Licence agreements and insurance | Automated appropriate electronic Licence Agreements with e-signing, generating and issuing of invoices plus automatic scanning of insurance certificates for coverage amount, expiry and policy number. | Digital contracts; see Crenex for insurance handling. |
| Payments | Each centre chooses: card payment through Stripe at the time of booking, so the booking is paid in full when it is made, or an automatically issued invoice with reminders and an aged debtors report. Or offer both. | Digital contracts and payments described publicly |
| Financial reporting | Revenue by site, by centre/owner/portfolio, GST for BAS, owner payments and budget variance and much more, exported to Excel. | Tailored reporting described publicly |
| White label | Yes: your brand, logo, colours and domain, for a single centre, a portfolio or a managing agency, including the natural language AI assistants. | Branded deployments exist, for example an agency platform built in collaboration with Crenex; ask Crenex for terms |
Information about Crenex is drawn from its public website and published materials as at October 2026.
Questions to ask any casual leasing platform
Whichever platform you shortlist, these questions separate a good fit from a costly one.
- Can casual lessees search in plain English, or do they still navigate dropdown menus and forms?
- How many minutes of admin time does one booking take, from enquiry to signed licence and invoice?
- Can each centre choose whether casual lessees pay by card at the time of booking or by invoice?
- Are public liability insurance certificates checked automatically, including expiry dates?
- Are vacant shops and third line income handled with their own agreements, or forced into the casual leasing workflow?
- Can the platform run under your own brand and domain?
- Can administrators get instant budget, performance and aged debtors reports on request, including GST for BAS?
- Does the platform tell your team what needs attention each week, without anyone having to ask?
- Does it show you demand you cannot currently supply, and pass you the leads?
- Was it designed by people who have run shopping centres?
MALLincome vs Crenex FAQs
Is MALLincome an alternative to Crenex?
Yes. MALLincome is an AI casual leasing platform for Australian shopping centres, covering casual leasing, short term vacant shops and third line income. It is available as a white label platform under your own brand and domain. Much of the day to day and month end work is automated and you always remain in control.
What is the main difference between MALLincome and Crenex?
MALLincome is built for shopping centres, by a shopping centre management professional with more than 30 years of centre management and casual leasing experience, and uses natural language AI for site searching and making bookings as well as for administration and reporting. There are no drop-down boxes to search through. Reporting information including income, bookings, site and centre set up, financials and performance is available instantly. It provides 1-minute bookings and 1-minute approvals. Caz, the AI admin assistant, can provide detailed instant reports. Crenex describes itself as short term and flexible leasing software serving several property sectors, with an AI agent for leasing teams. The best fit depends on your portfolio, systems and how you run casual leasing.
Can MALLincome be white labelled?
Yes. Casual lessees see your brand, logo, colours and domain. MALLincome suits a single centre, a multi centre portfolio or a managing agency looking after several owners.
Can we move our existing casual lessees to MALLincome?
Yes. Talk to us about bringing across your existing customer list so your regular casual lessees do not have to start again. We can also upload historical monthly income data so that you don’t lose business continuity.
Does MALLincome surface insights automatically?
Yes. Every Monday morning the Weekly Insights Report emails the people you choose a short summary of unpaid bookings starting soon, expiring insurance, significant changes in income, pricing suggestions and searches that found no space. Administrators can also ask Caz at any time.
How do casual lessees pay with MALLincome?
Each centre chooses how its casual lessees pay: by card through Stripe at the time of booking, by invoice, or both. With card payment the booking is paid in full when it is made, so there is nothing to chase. With invoice payment the invoice is issued automatically and debtors are followed up automatically.
See the MALLincome casual leasing platform in action
We will be pleased to show you how MALLincome can increase your casual leasing income, save your team time and give you instant, detailed reporting.
Or call 0438 671 685
Crenex is a trademark of its owner. MALLincome is not affiliated with, endorsed by or sponsored by Crenex.